Guides
How to identify a watch from a photo
Start with a clear view of the dial. A photograph can give you a brand and model to investigate; the exact reference may need a closer look.
Get the useful details in frame
Keep the whole dial, bezel and case visible. Use soft light and change the angle if reflections cover the lettering. A sharp photograph with readable details is more useful than an extreme close-up.
- Photograph the dial as straight on as you can.
- Include the crown and part of the bracelet or strap.
- If you have the watch, add another view when the first result needs more detail.
Read the match in three parts
The brand is the maker. The model is the family of watches. The reference narrows that family to a particular version. Getting the first two right does not automatically settle the third.
Reference looks for these details when you photograph a watch. Treat a proposed reference as something to compare with the watch, especially when several versions look alike.
Compare the details, not just the name
Look at the dial layout, date window, bezel markings and case shape. A familiar model name can hide a mismatch. If a detail disagrees, keep the match open instead of choosing the closest-looking reference.
A strap may have been changed. It is one clue, rather than a reliable answer by itself.
Correct it and keep the discovery
If Reference suggests the wrong watch, add another photograph or correct the brand, model or reference. You can keep the watch in your private Index without treating an uncertain reference as confirmed.
Save a watch as spotted when it caught your eye, or as owned when it belongs to you. Sharing a wrist check is a separate choice.